Kmart introduces dolls with Down syndrome to New Zealand shelves

NZ Herald 3 December 2020
Family First Comment: Excellent…
[Kmart] hopes these dolls will help normalise “conditions like Down syndrome, so that young sufferers don’t feel different from their friends”. “We want children to see themselves represented in our doll ranges and we want to help children learn more about people who are different from themselves.”

Kmart has grown its diverse doll collection, introducing two new dolls – a boy and girl with Down syndrome.

John Gualtieri, Kmart retail director Australia & New Zealand confirmed Kmarts across New Zealand will be selling the dolls.

The dolls will be introduced into stores in time for Christmas and will be sold for $15.

“We want all of our customers [especially our littlest ones] to be able to find products they can truly relate to; and we’re committed to championing inclusion and diversity to make sure this happens.

“To evolving and expanding our representation of diversity in our toys and dolls, to more accurately reflect people of different ages, genders, ethnicities, abilities and sexual orientations,” Gualtieri said.

Gualtieri hopes these dolls will help normalise “conditions like Down syndrome, so that young sufferers don’t feel different from their friends”.
READ MORE: https://www.nzherald.co.nz/lifestyle/kmart-introduces-dolls-with-down-syndrome-to-new-zealand-shelves/YRR7IPLHPQBHTMHYDHZ5IKKUCQ/

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